Sephora to make Scottish debut with two major new stores

Global beauty retailer Sephora is set to open two major stores in Scotland this summer.

The 4,961 square foot Edinburgh store will be located at St James Quarter and the 5,048 square foot Glasgow store will open at Silverburn Shopping Centre.

Hoardings will appear in both store locations displaying the brand’s signature black and white stripes with the slogan “Twice the stripes, twice as bonnie!”

Both stores will be stocked with Sephora UK exclusives and brands including Hailey Bieber’s rhode, Lady Gaga’s Haus Labs, Makeup by Mario, Merit Beauty, INNBeauty Project, Tower 28 and recent newcomer Half Magic for the first time ever in Scotland.

Sarah Boyd, managing director of Sephora UK, said: “The Sephora UK team and I are thrilled to finally reveal that we’re bringing our ‘temples of beauty’ to not one, but two incredible Scottish cities this summer – with fans crying out for a Scottish beauty playground.

“It has been three years since we opened our first UK store; from the very beginning we’ve been searching for the perfect locations for us to open in the region – and we are so happy to have found them in Edinburgh’s St James Quarter and Silverburn Glasgow.

“Opening in both Edinburgh and Glasgow this summer is about bringing double the energy, double the access, and double the magic to a country that has long been calling for it.”

New Sephora store opening at Edinburgh's St James's Quarter — New Sephora store opening at Edinburgh’s St James’s Quarter John Doe Hub

Anne Ledgerwood, estate director at St James Quarter, said: “The opening of Sephora’s first store in Scotland is a major moment for both St James Quarter and Edinburgh’s shopping scene.

“As one of the most influential names in global beauty, its arrival brings a new retail experience to the city and an exciting addition to St James Quarter’s growing beauty line-up.”

David Pierotti, general manager of Silverburn, added: “Sephora coming to Glasgow marks such a big moment for the city and the west of Scotland and we are so pleased to be home to its largest store in the country.”